Apple's iPhone 18 Pro goes on sale, with Apple SVP Bob Borchers greeting customers at the Ginza store

Apple's iPhone 18 Pro has launched, with Apple worldwide product marketing SVP Bob Borchers welcoming customers at the Apple Ginza store in Tokyo and touting the new model's camera, battery and AI improvements. The launch follows reports of a strong iPhone 18 cycle in China and sellouts of the foldable iPhone Duo.

Detected & updated continuously · Source: Nebula